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Jason Fried
@jasonfried
Started & runs 37signals (makers of Basecamp, HEY, and ONCE). Non-serial entrepreneur, serial author. DM or email me at jason@hey.com.
Joined April 2008
273 Following    5.1M Followers
Been working on a real estate deal for a while. Yesterday I was told something was going to take 3-5 days to turn around. I asked why? Answer: Because that's how long it usually takes. Then I asked: What would happen if you called them and told them you need it tomorrow? My attorney said she'd try. So she did. And what do you know? They said they could turn it around in a day. Yet another reminder that the first answer is just a placeholder for "usually". If you settle for that, that's what you'll get. But there's another option on offer: The option you want. And if you don't ask, you don't get. And if you don't do, it won't be done. Everything can be compressed.
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