And for this to work you need to get your first step into the door, which is RLUSD.
Let them getting used to something they already know and let them taste the devil's fruit afterwards which is...
@XRP
@cryptodylnews@Ripple@XRP@bgarlinghouse I don't think institutional adoption is the end. I think it's going to lay the groundwork over the next two years for mass retail adoption. That's why it matters!