Figma's Dylan Field on why design is the new code, and where the value goes as models get better:
"If you believe that coding models will continue to get better, then you also believe that it's more outer loop architecture, the decisions you make about how to go build a system that matter, not the code itself."
"The code is material, and then the value rises to the top and that becomes brand, it becomes product design, your marketing, your point of view in the world, and I think overall your judgment calls and strategy."
"Product design is really at the center of a lot of that."
"For designers, they will have a bigger role to play if they step up. Not everyone will step up. Some people will be like, 'But I liked what I was doing.'"
"Overall the way you'll shape products is through design."
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