Personalization may be just the thing that separates you from other businesses using #digitalmarketing#. Learn how to implement personalization into your marketing strategy. Thank you @Raul_Harman for your guest post!

5 AI Agents That Work While You Sleep | The Future of AI Automation. Watch Now: #AI# #AIAgents# #ChatGPT# #AITools# #Automation# #ArtificialIntelligence# #DigitalMarketing# #Productivity# #Tech# #AIClickMedia# #SEO# #GalaxyA27# #HDFCBank# #Dixon# #Innovation#

Think a lower ROAS means you need narrower targeting? 👀 Not always. Cutting your audience too aggressively can actually give Meta less room to learn, optimize, and find potential buyers. Sometimes, better performance comes from broader targeting, stronger creatives, and looking beyond the audience itself. So before adding another exclusion, ask yourself: Is targeting really the problem? Watch the video for practical tips on building a smarter Meta Ads strategy. 👆 #cjdropshipping# #ecommerce# #cjads# #digitalmarketing# #ecommercemarketing# #ROAS# #paidads# #advertising# #ecommercetips# #meta#

The #Google# Export Acceleration Center officially opened at #Guangzhou# IFC on August 19, aiming to help local businesses strengthen digital marketing, expand overseas and build more competitive cross-border e-commerce operations. The center will provide training and connect businesses with resources in logistics, payments and website development, offering one-stop support for global expansion. #Guangdong# #DigitalMarketing# #GlobalBusiness# #Ecommerce#

(NASDAQ: $FLWS) reported 3QFY26 results ahead of WTR estimates as ongoing cost reduction initiatives and improved operating discipline continued to support profitability trends despite softer top-line demand. 🔹 Management achieved its full $50MM annualized cost savings target ahead of schedule, helping adjusted EBITDA outperform expectations 🔹 Floral & Gifts remained pressured by marketing pullbacks and evolving search engine dynamics, while Gourmet Foods & Gift Baskets outperformed supported by wholesale strength and favorable Easter timing 🔹 Management continues to position FY26 as a foundational transition year focused on stabilizing operations, improving marketing efficiency, and returning the business to profitable growth Read Douglas M. Lane, CFA's full report for additional detail on FLWS’ transformation strategy, profitability outlook, cost savings execution, and FY27 considerations. $FLWS #Ecommerce# #Retail# #Consumer# #DigitalMarketing# #NASDAQ# #SmallCaps# #Investing# #ConsumerTrends# #Flowers# #WaterTowerResearch#

A few sales tips from years of selling digital marketing to small and mid-sized business owners. I’ve spent countless hours putting together sales presentations, but I’ve found that simply pulling up a prospect’s website, walking them through what I’d do and why, and looking at their competitors and Google search results for relevant keywords has been more effective than any presentation I’ve ever put together. Send the presentation ahead of time. Don’t waste the call going through every slide. Use that time to answer questions, understand their business, and show them how you’re going to solve their problems. Put yourself in their shoes. Show that you’ve done your homework and genuinely care about helping them succeed. Be reasonable, don’t overengineer the process, and make it easy to do business with you. Be realistic about competition and expectations, too. If it’s their first time investing in marketing, explain that some of their competitors have been at it for years. You can’t expect results overnight. And if ten other companies in their market are outspending them, it’s fair to ask: how do you expect to compete? Sometimes a bigger budget is necessary. Other times, a more focused strategy makes sense. I like the crawl, walk, run approach. Show them the bigger picture, but start with a reasonable investment. Build a foundation, measure progress, and ideally demonstrate ROI before asking for a bigger commitment. You don’t have to sell them everything on day one. Selling digital marketing is a lot like being a financial advisor. You’re helping someone decide how to invest their money with the expectation of a future return. There’s a long-term horizon, and you need to help them understand what they’re getting into. Once they’re a client, communication and education are just as important. Manage expectations, document the wins and losses, show your work, and connect what you’re doing to actual business performance. Be honest about what’s working and what isn’t. Help them understand where their money is going and what you’re doing to improve results. At the end of the day, treat their money like it’s your own. Be reasonable, do good work, and make it easy for people to trust you.

Translation queues and custom integrations can slow global launches. Our Digital Marketing team built an AI-powered localization platform with NVIDIA Nemotron Speech to change that. See the results ↓