I remember sitting around a campfire shortly after the Ukraine war had just started with some Ukrainian friends. They shared that after they learned that Russian forces were jamming all communications they called Elon begging for Starlink support. Elon and the Starlink team instantly dropped everything they were working on, loaded a private jet with as many Starlink terminals as they could (terminals were in short supply at the time), and started flying the jet eastward while writing code to make terminals work over Ukraine. There was no contract or promise of payment for doing so, and no time to solve for that. My Ukrainian friends believed this saved the nation of Ukraine, and that without this effort Ukraine would have lost the war nearly instantly.