Boston Consulting Group(@BCG):CEOs need to set the tone, engage personally, and show the organization that AI matters. When Heidelberg Materials CEO Dr Dominik von Achten launched a personal "CEO AI Hour," it wasn't a signaling exercise but leadership by example. In conversation with BCG CEO Christoph Schweizer, von Achten shares how he interacts directly with employees at his company who have already built something with AI and then works to scale what they've done. Here’s how one industrial leader is turning personal conviction into organization-wide momentum.

2026.09.10 09:00

CEOs need to set the tone, engage personally, and show the organization that AI matters. When Heidelberg Materials CEO Dr Dominik von Achten launched a personal "CEO AI Hour," it wasn't a signaling exercise but leadership by example. In conversation with BCG CEO Christoph Schweizer, von Achten shares how he interacts directly with employees at his company who have already built something with AI and then works to scale what they've done. Here’s how one industrial leader is turning personal conviction into organization-wide momentum.