Toyota’s global sales & production fall in July on China, Middle East weakness Toyota’s global sales and production declined in July as sharp drops in China and the Middle East outweighed stronger results in Japan. – Global sales fell 4.8% year over year to 856,125 vehicles, marking another monthly decline. – China sales plunged 24.3%, the sixth consecutive monthly decline in the market. – U.S. sales, Toyota’s largest market, slipped 0.8%. – Middle East sales dropped a significant 44.5%. – Japan provided a bright spot, with sales rising 11% and production increasing 12.4%. – Global production declined 2.1%, with output falling 32.7% in China and 4% in the U.S. – Japanese exports rose 10.2% to more than 196,000 vehicles, marking their third consecutive month of growth. – Toyota said higher gasoline prices in China have weakened demand for both hybrid and traditional combustion vehicles. The results highlight how uneven Toyota’s global performance has become. While Japan and exports are providing momentum, continued weakness in China and the Middle East, combined with softer U.S. sales, is weighing on overall volume as Toyota navigates shifting consumer demand across its major markets.