This is very true.
Creation and taste become maximally important as the tools become zero cost.
If you can’t create, can’t design products useful and appealing to other humans, and rely on your knowledge and “skill” as your sole value…well, you are gonna have a hard ego bruising.
Become a producer, creator and learn what other humans like, and also, what surprises humans.
AIs are not human, will not be as good at guessing what appeals or surprises humans in novel ways. For a long time this will still be true.