As the WHO Western Pacific Regional Office considers its proposed tobacco-control action plan, one question matters: will restrictions reduce harm, or close off lower-risk alternatives for adults who smoke?
Nicotine e-cigarettes can help adults quit smoking, while the role of nicotine pouches in quit attempts warrants further research. Policymakers must also address underage uptake, product safety and the risk of driving demand into illicit markets.
Our latest article examines why tobacco-control policies must be judged by their real-world outcomes, not simply by the products they restrict.
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