The Philadelphia 76ers have struck a multi-year deal with Kalshi to make Kalshi its official prediction market partner. Sixers say they're the 1st NBA team to name an official prediction market partner, and are following in the footsteps of the NBA's deals this week.
The NBA has reached deals with Kalshi and Polymarket to make them the league's preferred prediction markets partners. The companies can now use NBA IP on their platforms, while the NBA gets right of approval on markets that they offer. That and more: