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SMB Attorney
@SMB_Attorney
Eric Pacifici | M&A lawyer | $1.9B+ in businesses bought and sold since '22 @SMBLawGroup | The Silver Tsunami, every Thursday.
Joined August 2021
2.8K Following    156.5K Followers
Ohh there’s a good back story! Walmart didn’t just “resist” Tap to Pay… they waged a full 12-year cold war against it starting the exact day Apple Pay launched in 2014. They helped lead a secret retailer cartel called MCX that tried to kill Apple Pay with their own competing system called CurrentC, which spectacularly flopped and died. The reason is data. Apple Pay hides your card so the store never sees the real number or full identity. Walmart Pay forces you into their app so every single item you buy is permanently linked to your profile. They wanted surveillance more than customer convenience. They lost!
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