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Ishan Mukherjee
@ishanmkh
dad + founder. now: cofounder/ceo @rox_ai past: 4 newcos + 3 bigcos after @mit
Joined April 2009
579 Following    1.4K Followers
Tether (by Rox Research 🐐@taeukkang) Agent-Operated UI that is up to 100X more token efficient than MCP Apps, A2UI & ChatGPT Apps. Your product stays whole. The agent drives it by reference. 👇
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@AnthropicAI and @OpenAI want your product living inside Claude or ChatGPT. @Google wants the model to redraw your UI from scratch. Both are wrong about who should own the pixels, since it diminishes beautiful product experiences to basic text. We measured a 3rd option: up to 100x cheaper, and your product stays whole. → Introducing Rox Tether: An alternative to MCP Apps, A2UI, and ChatGPT Apps. TLDR: the product manages its own pixels, and the agent operates it via reference. The results: - Up to 100x token reduction - No new protocol - No browser API needed - No cooperation from the chat host Breakdown below:
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