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Ishan Mukherjee
@ishanmkh
dad + founder. now: cofounder/ceo @rox_ai past: 4 newcos + 3 bigcos after @mit
579 Following    1.4K Followers
40%+ of @rox_ai revenue agent actions are now autonomous tasks. Five months ago, it was only 1% of 328M actions. The pull from the world's largest enterprises is more violent and secular than we ever imagined. This report validates what we are seeing in the market 👇
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Enterprise agentic AI is seeing massive growth. The enterprise agentic AI market is now expected to grow from $2.6 billion to $24.5 billion by 2030, increasing more than 9x. These systems can effectively reason and execute with minimal human oversight. By 2028, 30% of enterprise applications are expected to embed autonomous agents, per Gartner forecasts. Adoption is expected to expand across customer service, operations, finance, HR, and cybersecurity. The biggest shift is that AI is moving from simply assisting humans to actually executing and orchestrating work. This could materially reduce operating costs and improve operational efficiency. Agentic AI is a major catalyst for corporate efficiency.
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Amazing to see @rhythmrg @ypatil125 @lindensli @michaelzchen5 and crew's early bet on the specific intelligence play out. We started our sovereign journey in Jan. Ever Global 2000 now values it. Rox Research crew led by @gopalkgoel1 and @shriram_s are eager to partner as we post-train at @rox_ai💪
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Today, we're introducing AC2, the Applied Compute Agent Cloud, to enable every team to train, serve, and improve their own frontier models.
“Tiya: An Indian izakaya with some Japanese influences….… Tiya has stuff you won’t get anywhere else, and it’s easily my favorite restaurant in the Marina.” Thanks for the recognition @Noahpinion 🙏 Chef Sujan and Pujan as pure craftsmen. Supporting them in their journey to elevate 🇮🇳 culture has thought us so much about craft, persistence and customer obsession Learn about them here:
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OK, here it is: Noah Smith's guide to eating out in San Francisco!
Had a great chat with @ZargaryanArthur and @subahwadhwani on all things enterprise sales, the journey building Rox, and more. Watch below.
Early stage enterprise sales is all about moving from Promised based Aura to Performance Based Aura @rox_ai grew from 0 to 8 figures in just 7.5 months and raised $80M+ from Sequoia, GV, and General Catalyst. For episode 2 of @Distributionpod, @subahwadhwani and I sat down with @ishanmkh to unpack how they’ve sold into some of the largest enterprises. Today, they announced their self-serve motion, Rox Teams. Before Rox, Ishan scaled New Relic's self-serve business to $200M in ARR. Now he's building the next-gen CRM to take on Salesforce, but with zero self-serve, pure top-down enterprise sales. Here's what I'm taking away on landing enterprise deals: 00:00 Intro 06:05 Don't lock your product behind a "contact sales" form. 20:53 Your first customers shouldn't be picked for revenue. 28:55 Only 5-10 people actually run massive companies. Find them. 39:05 Pick 1-2 marketing channels and dominate them. 57:22 Run your book of business like you're the CEO. This episode is a cheat code for anyone selling into enterprise
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With @OpenAI (@romainhuet), @clay_gtm, and @Xbow we're bringing 75 of the best RevOps leaders + GTM Engineers into one room next Tuesday. Request an invite:
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Rox has been powering Global 2000 enterprises with $5T+ in combined market cap. Today, we’re putting it in everyone’s hands. Over the last 2 years, companies like @MongoDB, @togethercompute, and @Xbow shifted investment from legacy CRM and SaaS to Revenue Agents. But most teams have been locked out. They lacked in-house technical talent or FDEs required to set up the revenue-specific context, harnesses, and agent systems needed to run Revenue Agents in production. Today, we launched Rox Teams to remove that barrier. With Rox Teams, businesses of every shape, size, and vertical can activate Revenue Agents on their own. Set up in minutes. No FDEs required. & Nolaned this hilarious explainer video 👇
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Everyone thinks Revenue Agents are only for tech companies. Tell that to: → The wholesale auto business moving 780K cars/year → The $240B oil & metals trader running agents across its gas station fleet → The medical device companies winning 30M+ deals with agents Today, we're opening the platform to companies of all sizes, self-serve. 130 weeks of shipping went into this. Rox Teams productizes the FDE. Awesome to partner with AI-native teams like @Xbow, @TryPallet, @togethercompute, @upwindsecurity pioneering the charge. Try it now ↓
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Rox has been powering Global 2000 enterprises with $5T+ in combined market cap. Today, we’re putting it in everyone’s hands. Over the last 2 years, companies like @MongoDB, @togethercompute, and @Xbow shifted investment from legacy CRM and SaaS to Revenue Agents. But most teams have been locked out. They lacked in-house technical talent or FDEs required to set up the revenue-specific context, harnesses, and agent systems needed to run Revenue Agents in production. Today, we launched Rox Teams to remove that barrier. With Rox Teams, businesses of every shape, size, and vertical can activate Revenue Agents on their own. Set up in minutes. No FDEs required. & Nolaned this hilarious explainer video 👇
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Rox has been powering Global 2000 enterprises with $5T+ in combined market cap. Today, we’re putting it in everyone’s hands. Over the last 2 years, companies like @MongoDB, @togethercompute, and @Xbow shifted investment from legacy CRM and SaaS to Revenue Agents. But most teams have been locked out. They lacked in-house technical talent or FDEs required to set up the revenue-specific context, harnesses, and agent systems needed to run Revenue Agents in production. Today, we launched Rox Teams to remove that barrier. With Rox Teams, businesses of every shape, size, and vertical can activate Revenue Agents on their own. Set up in minutes. No FDEs required. & Nolaned this hilarious explainer video 👇
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Revenue Agent accuracy jumps from 8.9% to 99.9% by swapping it's context source from Salesforce to a knowledge graph - even using a 27B open-weight model at 1/20th the cost. @rox_ai research crew: @damonlin_, @santhoshkumarml, Sanjay Sriram, @shriram_s just published intense but very important work to scale Revenue Agents 👇
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We spent 11x more tokens on reasoning and got 0% better answers on revenue data ... until we added a knowledge graph. TLDR: our latest research shows that improving data representation increases agent retrieval accuracy more than upgrading the model. We ran 3,100 runs across 8 models answering revenue questions, like deal amounts, contacts, and identifying customer champions. We compared two ways of storing the data: 1. a normal database (SQL) VS. 2. a knowledge graph (relationships pre-mapped) Frontier models hit 8.9% accuracy on the questions using SQL over a relational schema. Cranking Claude Opus 4.8’s reasoning effort from minimum → maximum accuracy did not help. However, swap raw Salesforce data for a knowledge graph built on lakehouses like @databricks, @Snowflake, @googlecloud's Big Query, or @Azure Data Fabric ... and accuracy jumps from 8.9% to 99.9% - even using a 27B open-weight model at 1/20th the cost. This research shows throwing more compute at your agent cannot fix bad data structure. And is proof a revenue-specific knowledge graph is key to making revenue agents work at scale.
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We spent 11x more tokens on reasoning and got 0% better answers on revenue data ... until we added a knowledge graph. TLDR: our latest research shows that improving data representation increases agent retrieval accuracy more than upgrading the model. We ran 3,100 runs across 8 models answering revenue questions, like deal amounts, contacts, and identifying customer champions. We compared two ways of storing the data: 1. a normal database (SQL) VS. 2. a knowledge graph (relationships pre-mapped) Frontier models hit 8.9% accuracy on the questions using SQL over a relational schema. Cranking Claude Opus 4.8’s reasoning effort from minimum → maximum accuracy did not help. However, swap raw Salesforce data for a knowledge graph built on lakehouses like @databricks, @Snowflake, @googlecloud's Big Query, or @Azure Data Fabric ... and accuracy jumps from 8.9% to 99.9% - even using a 27B open-weight model at 1/20th the cost. This research shows throwing more compute at your agent cannot fix bad data structure. And is proof a revenue-specific knowledge graph is key to making revenue agents work at scale.
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Is the term "sales" being replaced by "GTM"? Seems kind of bogus frankly.
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Tether (by Rox Research 🐐@taeukkang) Agent-Operated UI that is up to 100X more token efficient than MCP Apps, A2UI & ChatGPT Apps. Your product stays whole. The agent drives it by reference. 👇
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@AnthropicAI and @OpenAI want your product living inside Claude or ChatGPT. @Google wants the model to redraw your UI from scratch. Both are wrong about who should own the pixels, since it diminishes beautiful product experiences to basic text. We measured a 3rd option: up to 100x cheaper, and your product stays whole. → Introducing Rox Tether: An alternative to MCP Apps, A2UI, and ChatGPT Apps. TLDR: the product manages its own pixels, and the agent operates it via reference. The results: - Up to 100x token reduction - No new protocol - No browser API needed - No cooperation from the chat host Breakdown below:
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Research takes time but is existential for @rox_ai to be sovereign. @shriram_s @gopalkgoel1 and the Rox Research team is now switching to sharing breakthroughs publicly Follow this for more:
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Introducing ask-web: Rox’s in-house web search agent. ask-web sits on the cost-per-accuracy pareto frontier of the hyper-parameter grid when compared to frontier labs and commercial search agent providers. The agent delivers 91.3% accuracy at 1.03 cents per query on real production prompts. It has been running in production for more than 6 months with continuous evals. Inference partners: @togethercompute, @baseten, @modal Commercial Search vendors benchmarked: @perplexity_ai, @ExaAILabs, @p0. Frontier Search vendors benchmarked: @OpenAI, @AnthropicAI Exa, OpenAI and Anthropic excel on accuracy. Parallel and Perplexity are cost-efficient. Here’s the breakdown:
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Introducing Rox Governance, the industry’s first unified governance layer. 2.5 years ago, we bet on two waves: enterprises moving customer data from CRMs into warehouses, and AI transforming every revenue org. Both are in full force. But access controls stayed behind in the CRM while the data moved. That's kept enterprises stuck at "no" on revenue agents. Rox Governance fixes that. One set of rules for every system your team and agents interact with. Set the rules once. The CRO sees everything, a director sees their team, a rep sees their book. All systems go →
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Revenue agents are the main course. Data enrichment is on the house. B2B orgs spend $3.1B a year for employees to find contact and company data. Now agents need it too. So we made a call: enrichment is a cost of doing agentic work, not a product to mark up. It's infrastructure that revenue agents need to run. Today, we’re opening up our in-house data collection and enrichment infrastructure to all. No extra contracts. No credits to count. Just revenue, served.
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