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Ann Smarty
@seosmarty
Co-founder of @smartyMktg, SEO, GEO/AEO, Reddit Marketing 😎 20+ years of SEO experience. I've seen it all đŸ’Ē Newsletter:
3.9K Following    62.6K Followers
I am currently trying to wrap my head around practical use cases for Search Console's "Multimodal" (search by image) filter... I appreciate Google's efforts (don't get me wrong), but the recent upgrades to our dashboards are neat, albeit unusable. I am a very practical person. I fail to appreciate data that offers no new actionable benefits. So now we know which pages are viewed and clicked when someone is searching by picture (usually from a mobile device). What gives? So far, what I came up with: ✅ Add higher-quality images to pages where you get lots of impressions but very few clicks. ✅ Diversify your product images in different ways (add pictures of more colors, close-ups of details, etc.), annotate this in the SC, and see which drove more action ❓ Anything else?
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