how X ranks your posts (breakdown of the new algo update) the X algo predicts how each person will react to your post, and that then decides if and where it shows up in their feed here's how much each reaction counts, compared with a like: > someone copies the link: 30x > someone you follow back replies: 30x > a reply, a quote or a DM share: 7.6x > a follow from the post: 6x > a repost: 1.5x > a like: 1x > a bookmark: 0 the negative actions weigh far more, a report is -355x a like, a mute -89x, "not interested" -79x and a block -47x if X predicts someone is likely to mute or report your post, it ranks lower in their feed reports get a big weight because they are rare, a report is over 1,000x less likely than a like these rules decide how far a post can reach: > if you have 50,000 followers or fewer, X can boost a new original post up to about 16th place in someone's feed > the boost only works in the post's first 2 hours, and stops once the post has 200 views in the Home feed > X boosts one post each time a feed loads, and it prefers posts that got the most likes per view from their first viewers > after 48 hours, X stops putting your post in people's feeds > your replies and reposts only show up in the feeds of people who follow you > original posts can also reach people who don't follow you, X scores them 25% lower for those people > when several of your posts compete for one person's feed, the 2nd keeps 62.5% of its score and the 3rd keeps 43.75% > replies, quotes, DM shares and copied links only count when people find your post in their feed, so engagement from a group chat link adds nothing > if X labels your post low quality, it shows a notice on it and people can't like, reply, repost, bookmark or share it, misinformation labels can limit it too what I'd do with it (my read of the weights): > post when you can reply in the first 2 hours > write posts people want to quote, reply to or send in a DM > reply back to accounts that follow you > post originals when you want to reach new people