This is why we can’t have nice things! 🤪🤪🤪🤪🤪🤪🤪🤪 The National Park Service (NPS) is installing or has recently installed fencing around the Lincoln Memorial Reflecting Pool in Washington, D.C. This is tied to the pool’s high-profile 2026 renovation (including a blue liner/coating for America’s 250th anniversary), which has faced ongoing issues like algae blooms, peeling, and reported vandalism/tampering. Current Status (as of June 23–24, 2026) • Workers are putting up temporary chain-link fencing to secure the site during further repairs, cleaning (e.g., hydrogen peroxide and nanobubble treatments), and to limit public access/tampering.

Keith Rabois explains his "formula for startup success" In 2017, Rabois had a tweet that went viral. It read: “Formula for startup success: Find large highly fragmented industry w low NPS; vertically integrate a solution to simplify value product.” In this interview, he argues that fragmented and low-NPS industries have created massive opportunities for many of the world’s most successful companies: “If you have a fragmented industry there’s usually structural reasons why, and a bad NPS means customers are not delighted.” He uses ride sharing companies, such as Uber and Lyft, as an example. The taxi industry was both highly fragmented and had a low NPS, which created an opportunity for Uber and Lyft to simplify the value proposition and stitch together a smooth experience in a vertically integrated way. Square is another example he cites. He continues: “I love vertically integrated businesses. They are difficult to build but they’re more successful if they work. Think Apple… What I learned growing up was that in any industry if you want to be successful, you emulate people who are successful. To me, it’s always been shocking that most founders are not emulating Apple… Nobody can compete with Apple because they're vertically integrated.” Source: @APompliano (Sep 2023)

𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 𝘁𝗵𝗲 𝗖𝗮𝗻𝗱𝗶𝗱𝗮𝘁𝗲 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗳𝗼𝗿 𝗠𝗶𝗹𝗹𝗶𝗼𝗻𝘀! The National Testing Agency (NTA) is undergoing a major operational transformation to put candidates first. We are looking for an exceptional communication and customer-experience leader to join us as 𝗚𝗲𝗻𝗲𝗿𝗮𝗹 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 - 𝗖𝗮𝗻𝗱𝗶𝗱𝗮𝘁𝗲 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 & 𝗣𝘂𝗯𝗹𝗶𝗰 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 (𝗚𝗠-𝗖𝗫𝗖) at our New Delhi Head Office. If you are a seasoned expert in omni-channel communication, public relations, and large-scale grievance redressal, this is your chance to shape the public trust and candidate journey for India's largest examinations! 𝗧𝗵𝗲 𝗞𝗲𝘆 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗮𝗯𝗹𝗲𝘀: • 𝗘𝗹𝗲𝘃𝗮𝘁𝗲 𝗖𝗮𝗻𝗱𝗶𝗱𝗮𝘁𝗲 𝗦𝗮𝘁𝗶𝘀𝗳𝗮𝗰𝘁𝗶𝗼𝗻: Drive measurable improvements in Net Promoter Scores (NPS) by redesigning a seamless, user-centric candidate journey. • 𝗙𝗹𝗮𝘄𝗹𝗲𝘀𝘀 𝗢𝗺𝗻𝗶-𝗖𝗵𝗮𝗻𝗻𝗲𝗹 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻: Lead timely, accurate, and multilingual messaging across portals, apps, SMS, AI chatbots, and social media. • 𝟮𝟰𝘅𝟳 𝗦𝘂𝗽𝗽𝗼𝗿𝘁 & 𝗥𝗲𝗱𝗿𝗲𝘀𝘀𝗮𝗹: Oversee a robust multilingual helpdesk and an end-to-end grievance redressal system to drastically reduce escalations and wait times. • 𝗗𝗿𝗶𝘃𝗲 𝗥𝗮𝗱𝗶𝗰𝗮𝗹 𝗧𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝗰𝘆: Design clear, candidate-friendly public information products (Bulletins, FAQs, Notices) and manage RTI compliance. • 𝗥𝗲𝗽𝘂𝘁𝗮𝘁𝗶𝗼𝗻 & 𝗖𝗿𝗶𝘀𝗶𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Spearhead proactive media relations and crisis communication, improving NTA's overall media sentiment. 𝗪𝗵𝗼 𝗪𝗲 𝗔𝗿𝗲 𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗙𝗼𝗿: • 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻: Master's/PG Diploma in Mass Comm, PR, Public Policy, Marketing, or MBA. • 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: 12+ years of experience, with at least 5 years in senior leadership (Head of Comms/CX) in a large consumer-facing or public-service organization. • 𝗔𝗴𝗲: Preferably below 55 years. 𝗗𝗲𝗮𝗱𝗹𝗶𝗻𝗲: 𝗔𝘂𝗴𝘂𝘀𝘁 𝟭𝟴, 𝟮𝟬𝟮𝟲 𝗛𝗼𝘄 𝘁𝗼 𝗔𝗽𝗽𝗹𝘆: Submit your application and vision statement to dir-admin@nta.gov.in 𝗙𝘂𝗹𝗹 𝗗𝗲𝘁𝗮𝗶𝗹𝘀 & 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗙𝗼𝗿𝗺𝗮𝘁: #NTA# #CandidateExperience# #PublicRelations# #CorporateCommunications# #Hiring# #JobsInDelhi# #GovtJobs# #Leadership# #CareersAtNTA#