There’s a lot that people get wrong about AI and video games. XBOX, PlayStation and PC gaming have entire ecosystems built around them. Players, myself included, have spent years building game libraries and communities there. AI won't replace mainstream gaming in the next few years. But it will help with the expensive, time-consuming work that goes into making a game. That part often gets lost in the debate. Take cinematic cutscenes. Players might skip them, but producing them can be expensive. Smaller studios often have to make difficult choices about how much cinematic storytelling they can afford. Pre-rendered cutscenes are a practical use case for generative video because they follow a scripted sequence. Teams can explore scenes, refine performances and potentially produce footage at a lower cost. That could give more studios the option to include moments they would otherwise have to cut. Concept development is another area where this is already happening. Studios work under tight budgets and deadlines, with live-service teams facing the additional pressure of delivering new content throughout a game’s life. Exploring an idea takes time, and committing to the wrong one is expensive. Runway has already been working with AAA studios on concept art, early visualizations of characters and worlds, and performance prototyping. For a creative trying to communicate an idea, being able to show it early can make a real difference. Teams can explore more directions before committing to building them in-engine. I also expect world models to open up new kinds of interactive experiences alongside the games we already play. Fortnite, Roblox and Minecraft show how much players enjoy creating their own worlds. World models could extend that freedom, letting players reshape environments and experiment with how those worlds work. For developers, they could also offer a way to explore ideas before investing in production. There’s plenty to be excited about without pretending the hard parts of making games have disappeared. That’s my issue with posts claiming, “I created a whole video game using AI.” People can make games with these tools. But treating a generated demo as proof that game development is solved is simply wrong. Making something playable is only part of the work. It still needs to be worth playing, and hold up beyond the clip posted on social media. AI won't replace video games. It will give the people making them more room to build the games they’ve always wanted to make.