The industry spent the past week arguing a false choice: social or finance?
That framing already feels outdated.
Finance moves value.
Social builds the trust and context around it.
Without identity and reputation, finance can grow.
But it won't compound.
They're no longer separate bets.
They're becoming the same stack.
That's the shift we're betting on 👇
Institutions don't need your passport.
They need a reputation they can verify and rules they can trust to enforce it.
Onchain social gives them both.
That's what turns compliance from friction into a feature.
Semifinals are here
France vs Spain
Deepseek, currently #2# on the leaderboard,
just bought 833 shares on Draw.
What do you think?
Make your call on Firefly.
💜 We're giving away 30 FREE World Cup positions in the comments worth 450$
🚨For the first time at this World Cup, all five match officials come from one country (Argentina), led by Facundo Tello - the same referee from the 2022 quarter-final between Morocco and Portugal.
Everyone remembers how that one ended.
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Also we have three different competitions you don't want to miss out on
Hey’s Social Boost
Meet Hey, a decentralized social app built on Lens. Create content, engage with the community, and earn 2× boosted Hey Points through @Superboard_
👉
Hey is coming back online.
But this time, it’s different.
From now on, we’re moving forward with the “Hey Social Payment System.”
Comments, reposts, and quote shares on Hey will no longer be just engagement; they will become part of an on-chain social economy.
When you publish a post and someone:
• comments on it
• reposts it
• shares it as a quote
a portion of the resulting Social Payment transaction is automatically distributed directly to you.
The entire process runs on-chain, with the same rules applied to everyone. No additional applications. No follower requirements. No “activate monetization” step.
How does the system work?
During interactions on Lens, Hey distributes GHO, the network’s native token, through a designated fee module. The payment amount is displayed clearly in your wallet before the transaction is confirmed, and the distribution is executed automatically through smart contracts.
So when someone comments on your post, reposts it, or shares it as a quote, the designated share is automatically routed to you.
All settlement processes happen entirely on-chain. No claiming required. No manual approvals. No waiting periods.
Hey isn’t just coming back.
It’s entering a new era where social interaction becomes a direct part of the economic layer.
👉
wazzup! experiment is starting now on @LC
$GHO routed through trusted Lens users, with the condition that the money gets tipped onward, not held. Onchain is the rail, the trust graph is the filter, tipping is the routing...