Ideally you want the people closest to the problem/project designing and deploying AI. Deep understanding of the business and processes + general education/awareness of what AI can do That combo is very potent. What doesn’t work is implementing AI from on high. This is why you see PE folks and others who are multiple degrees away from the AI solution very skeptical of ROI. They see spend, but no return. It’s possible that’s because the solutions are top down. Someone at the top is saying “we need to use AI.” Ideally folks doing the work identify AI solutions, but that’s not always going to happen. So, it’s important to educate the org on what AI can do and truly partner with (listen+incentivize) the front line to implement. Finally, we are still so early. You should be experimenting. Not every dollar is going to have an immediate positive ROI. That is ok, within limits. But long term, what is the ROI on having an entire organization that moves fast and leverages AI? Incalculable.