Designed to encourage physical activity, mental engagement and joyful experiences, @QiddiyaCity is creating environments that support healthier, happier and more active lifestyles, in line with Saudi Vision 2030.
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.@QiddiyaCity represents a new paradigm in urban planning – a 376-square-kilometer city dedicated to entertainment, sports, and culture. Through such giga-projects, PIF is redefining the modern urban experience by prioritizing quality of life and creativity.
That’s The PIF Effect.
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PIF’s 2025 Annual Report demonstrates strong financial performance and continued progress against its objectives. As a long-term investor, PIF maintained a diversified portfolio in 2025, balancing financial returns with national impact and resilience.
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From cultural heritage to world-class hospitality, PIF is investing to meet rising demand and generate diversified long-term returns through the Tourism, Travel & Entertainment ecosystem.
Driving Force Presented by PIF is expanding through a new STEM online education platform. The program has already reached over 111,200 students across 1,100 schools in Saudi Arabia, the US and the UK.
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Innovators, developers, students and PIF company teams have until August 27 to register for the Innovate PIF Hackathon 2026, in partnership with the Innovation Center at @DgaGovSa and @TuwaiqAcademy, to build smarter solutions for Saudi Arabia's economy.
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PIF's Private Sector Hub connects businesses and suppliers to opportunities with PIF portfolio companies across five ecosystems. Explore 17 opportunities in the Tourism, Travel & Entertainment ecosystem, with a total value of more than ~ $8.6 billion.
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Four days left to apply for PIF’s azm program. Accepted participants for the second edition enter careers in hospitality or furniture production with a confirmed job offer from employer partners.
PIF’s investments in Jeddah contribute to economic growth and enhance quality of life through integrated development projects that support infrastructure, reinforce cultural identity, and align with Saudi Vision 2030.
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In this next phase, PIF will continue to deploy capital strategically and at scale including in domestic ecosystems and in high-conviction international opportunities in global themes including AI, energy transition, advanced manufacturing and sports & entertainment.
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PIF, in partnership with the Innovation Center at @DgaGovSa
and @TuwaiqAcademy, invite teams to workshop and develop innovative solutions that strengthen local content in the Innovate PIF Hackathon 2026.
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Saudi Arabia has surpassed its goal of 100 million annual visitors well ahead of 2030. By transforming heritage and landscapes into premier global destinations, PIF is establishing the nation as the future of global tourism.
That’s The PIF Effect.
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Through the Industrials & Logistics ecosystem, PIF is investing in core industrial and logistics assets to generate scalable returns and strengthen Saudi Arabia's position as a regional powerhouse.
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PIF's 2025 Annual Report highlights major progress across its giga-projects, from NEOM's Green Hydrogen Project surpassing 90% completion to the opening of Six Flags Qiddiya City, Red Sea Global's expansion with Shura Island, and Diriyah securing $1.6 billion in financing.
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PIF’s 2025 Annual Report demonstrates significant progress against PIF’s investment strategy.
Yasir A. AlSalman, CFO and Head of Finance Division and Acting Head of Global Capital Finance at PIF, and Maram Al Johani, Chief of Staff and Secretary General to the Board at PIF, discuss the report.
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PIF's 2025 Annual Report highlights how PIF strengthened its global presence, opening new subsidiary company offices in Europe and Asia, and forming agreements with global institutions to expand investment opportunities and transfer expertise.
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From 2021 to 2025, PIF invested $199 billion cumulatively in Saudi Arabia and contributed more than $342 billion to real non-oil GDP, as it continued to drive the country’s economic transformation.
PIF published its 2025 Annual Report demonstrating strong financial performance and continued progress against its long-term objectives.
Maram Al Johani, Chief of Staff and Secretary General to the Board at PIF, remarks on the 2025 Annual Report, celebrating achievements and a future of opportunity that is shaping the global economy while driving Saudi Arabia’s transformation.
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Yasir A. AlSalman, Chief Financial Officer and Acting Head of Global Capital Finance Division at PIF, comments on the strategic and financial milestones in the 2025 Annual Report.
