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Sports Business Journal
@SBJ
At the epicenter of the sports industry.
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The Protect College Sports Act cleared its latest procedural vote Tuesday, with 70 senators supporting and 21 opposed. Several more procedural steps remain before a final Senate vote later this week. Via @RossDellenger |
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.@TheUFL is expanding to Pawtucket, R.I., Colorado Springs, and Sandy, Utah. Two teams will launch in 2027, with Utah joining Oklahoma City in the 2028 expansion class. All three will play in soccer-specific stadiums, expanding the league’s geographic footprint. MORE:
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Three months after agreeing to an expansion term sheet with billionaire Dan Friedkin, NHL Commissioner Gary Bettman says the league is in no rush to decide on Houston or Austin. Bettman said it remains unknown whether expansion beyond 32 teams would receive the required support from owners. MORE:
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FC Barcelona will return to the Olympic Stadium for several months next season after approving another $585M of financing to finish the Spotify Camp Nou redevelopment. Barcelona plans to return to Camp Nou in January 2028, per @espn. MORE:
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The Pistons join DAZN as the 11th NBA team on the platform. Streaming exclusively through a new Pistons-branded app ($19.99/mo) alongside OTA broadcasts on WMYD TV20. The platform now has over a third of the NBA. MORE:
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The @NBA's first regular-season game in Manchester is sold out 🏀 Around 1M fans reportedly registered interest in tickets for the @PelicansNBA-@spurs games in Europe, marking the highest recorded demand for NBA games on the continent. (via Manchester Evening News)
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Nairobi is set for a proposed $294.49M mixed-use development featuring a 10,000-seat indoor sports arena, hotel, serviced apartments, retail and entertainment facilities. The project is being spearheaded by Zaria Group, co-founded by Mavericks President Masai Ujiri. Via @Eastleighvoice |
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USA Fencing has signed a two-year deal with Togethxr as its official media partner through the 2028 L.A. Games 🤺 The partnership will feature documentary-style content, behind-the-scenes features and social storytelling aimed at introducing fencing to new audiences. MORE:
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Arrowhead Stadium is getting back into the college football hosting business in 2027 🏈 Nebraska will face Miami (OH) on Aug. 27 in a Week 0 matchup at the Chiefs’ home. MORE:
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Visible is expanding its college sports footprint through a four-school @Learfield deal with @USC @uoregon, Minnesota, and @RutgersU The partnership includes field and court branding, game-day activations, digital placements, and multimedia rights assets. MORE:
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The NHL Board of Governors voted unanimously Tuesday to appoint Capitals owner Ted Leonsis as its new chair. Leonsis had previously served as vice chair to Jeremy Jacobs, who is retiring from his leadership role. MORE:
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MLBPA Interim Exec Dir Bruce Meyer said it is “extremely hard, if not impossible, to make progress” in CBA negotiations while MLB pushes for a salary cap. Meyer said the league’s offers have been contingent on a cap, including limits on individual contract lengths and amounts. Via @MLBNetworkRadio |
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Former Starbucks CEO Howard Schultz is investing in Ryan Clark’s Pivot25 Productions. He’ll serve as an investor and strategic adviser as the company expands into live events, corporate partnerships, licensing, and multiplatform entertainment. via The New York Times |
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Prime Video’s Lions-Bills broadcast drew 18.6M viewers, its best “TNF” season opener yet and third-best NFL regular-season audience overall. The game peaked at 21.4M, and the unveiling of the new Highmark Stadium helped drive strong pregame and postgame numbers.
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This season brought a reshaped national media landscape for MLB, and with more broadcast TV exposure, numbers rose for the league. Heading into the final week of the season, Commissioner Rob Manfred said he’s “really pleased” with how Year 1 worked out. MORE:
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The NFL expects Sunday’s Cowboys-Ravens game in Brazil to go ahead as scheduled despite heavy rainfall and a busy soccer schedule at Maracanã Stadium. Field Director Nick Pappas said he has “no suspicions” the game won’t be played. Source: Dallas Morning News / AP
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.@Unrivaledwbb is heading to Houston 🏀 The 3-on-3 league will host a doubleheader at Toyota Center on Feb. 12 as part of its 2027 nationwide tour. The eight-stop tour will also visit Boston, New York, Philadelphia, Detroit, and Minneapolis. (via Houston Chronicle)
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Hunt Sports Development is partnering with Peak Curated Development and Venu Holding Corporation on a $1.3B mixed-use project around FC Dallas’ Toyota Stadium and Soccer Center. The first phase will break ground in 2027 and includes a 290-room hotel and more than 40K square feet of convention, meeting & event space. MORE:
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FutureSports has landed a deal with MLB to release team-specific indices priced using on-field data like wins or runs scored. The products could provide a hedging vehicle for broadcasters, sponsors and local businesses affected by team performance. MORE:
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Miami and Adidas are unveiling a special look honoring the Hurricanes’ 2001 national championship team 🏆 The throwback jerseys arrive just days after news that Miami will return to Nike as its primary apparel sponsor in 2027. Via @On3 |
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