Sports Business Journal(@SBJ):"We have more Rams fans because Puka Nakua and Todd Gurley won people fantasy [football] titles than probably because we've won." LA Rams President Kevin Demoff explains how fans connecting with players through avenues like fantasy sports and social media drive brand growth.

Sports Business Journal

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Sports Business Journal@SBJ

2026.10.10 14:20

"We have more Rams fans because Puka Nakua and Todd Gurley won people fantasy [football] titles than probably because we've won." LA Rams President Kevin Demoff explains how fans connecting with players through avenues like fantasy sports and social media drive brand growth.