Static ads are dead.
that is the dumbest take in Meta Ads rn.
as a person who used to spend $9M/month on paid,
here are 7 reasons why they are wrong:
> videos cost x20 more and take longer to produce
> you have only ≈0.3 seconds for a hook before scrolling in videos. In images, that’s enough.
> trending static formats outperform x5 than professional-looking images
this is exactly why we built Higgsfield Ads Studio.
it reads about your product and studies what’s already performing in the market.
paste your brand link, choose your products, and decide how many ads you want.
I tested it myself. If I were a business with paid ads, I’d put this straight into my business-as-usual workflow.
I gathered a notion doc with the best prompts to maximize Ads Studio.
200k views and I’ll share it with everyone who comments “NOTION”
try it now for free
Stop scrolling.
If six years of ads taught me one thing, it's this:
You have to break the pattern.
That’s why these weird AI characters keep blowing up:
Weird faces + viral trends + characters so realistic nobody knows if its AI or not.
One influencer just pulled 100M views in a week.
I have reverse-engineered every viral AI influencer into one Notion doc.
Build a character people remember, then drop it into formats using Higgsfield for a few bucks a clip.
Pretty is easy to copy. Weird sticks.
I'll personally DM it to everybody who replied "NOTION" if this post hits 100k
After 6 years in Meta Ads, I keep coming back to this:
Market is 70% image ads, 30% video.
Yet video can deliver 5× the ROAS of image ads.
But high-quality video costs $$$. Not every business can afford to produce it at scale.
This is where Higgsfield API changes the equation.
100% cashback on API spend. $18M left in the pool.
Practically FREE budget to make content and test what converts.
If AI slop UGC already sells, what happens when you generate it with Seedance US 2.5 in native 1080p?
I used to spend $9M/month on Meta Ads
Now I’m engineering that workflow into Higgsfield x GPT-6 Astra.
I used to test 4,500 creatives a month for \~50 winners at a 1% hit rate.
But such volume needs resources.
🧵 We made 8 skills for Paid Ads to make it with Astra – save this