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Yi He
@heyibinance
Co-Founder & Chief Customer Service Officer @Binance, Holder of #BNB#
1.3K Following    608.8K Followers
When I first learned that I would be named to Fortune’s Most Powerful Women in Business list, my first reaction was: What have I done to deserve this? My second feeling was a deep sense of responsibility for what lays ahead. The recognition may carry my name, but it belongs to the Binance team, Binance users, Satoshi Nakamoto, and to every member of the crypto community who helped turn this industry from an idea into a global wave. 当我第一次得知自己将入选《财富》"商界最具影响力女性"榜单时,第一感受是何德何能,第二感受是重任在身。 这份认可署着我的名字,但它属于币安团队,属于币安的用户,更属于中本聪,属于每一个把这个行业从想法变成全球浪潮的社区成员。 如果在几年前,一位加密行业的原生创业者出现在这样的榜单上,会显得不同寻常;而今天,这更像是我们这个行业从金融与科技的边缘一步步走到聚光灯下,这不是我的“成就”,我只是看到了浪潮席卷而来,勇敢地站上了冲浪板,笨手笨脚地学习逐浪。但这份认可代表着区块链行业从小众极客玩家走向大众日常生活的漫长旅程中的又一步。但路还很长,它得我们日拱一卒,一步又一步地去建设,去打磨,这就是我们每天在做的事。 👉:
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I’m truly humbled to be the first crypto-native executive to receive this recognition on the #FortuneMPW# list. Building Binance from the very beginning has been an incredible journey, and this is a very personal moment for me. It reflects not only the progress we’ve made as an industry, but also the courage, resilience, and long-term vision it takes to keep pushing on in a space that is still defining itself. 👉
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#HumansOfBinance# Real Stories. Real People. Real Crypto.
When communities needed urgent support, Mai helped enable the conversion and distribution of over 50M yen in crypto donations to affected areas across Hiroshima and beyond. Since then, she has worked to help Japanese non-profit organizations adopt crypto donations — enabling faster, more efficient support for people in need. #HumansOfBinance# Real Stories. Real People. Real Crypto. Watch her story here 👇
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Thank you Rachel for all you did to support Binance through an important period in our journey. You brought energy, resilience, creativity, and a deep understanding of community to everything you did. The growth of Binance was never built by one person alone, but the strong people on our team help move the company forward in important ways and you did that every day. Enjoy the reset. Once a Binancian, always a Binancian 💛
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After 3+ years, I’m stepping away from Binance in June to focus on some personal priorities. From 150M users to 317M+ users and growing . It's been an incredible ride. Grateful to the inspirational @heyibinance , @_RichardTeng and my amazing team for trusting me to to play a small role in building one of the world’s most ambitious brands. But none of it happens without the most incredible community in crypto. I’ve been lucky to meet so many of you across markets all over the world. You challenged us, supported us, celebrated with us, and helped shape what Binance became. Proud to be a forever Binancian. Tired but very grateful. Taking time to reset before what’s next 💛
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We're now on Binance Square covering the road from 300 Million to 3 Billion users. Join us
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The global trading landscape is about to look very different. @Binance is no longer just a crypto exchange, we’re building a financial super app for every asset class, for every user, everywhere. Next: 3 billion users.
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There are reports circulating regarding one of our French employees. We can confirm that he and his family are safe and actively working with law enforcement. We understand that three individuals connected to this matter have been arrested by authorities. The investigation remains ongoing, and we are continuing to cooperate fully. We would also like to sincerely thank the BRB (Brigade de Répression du Banditisme) for their swift and professional action in responding to this situation. The safety of our team, our users, and our community remains our highest priority. We encourage everyone to stay vigilant. Be cautious of suspicious outreach, verify information through trusted sources, and report anything concerning to the appropriate authorities. We appreciate the support of our community.
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I am incredibly proud to see Binance become the first exchange to secure a full suite of licenses from FSRA under @ADGlobalMarket for global operations. Moments like this remind me why we started: to build safe and accessible financial tools for people everywhere. Our users and community remain the heart of everything we build. 💛
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A lesson I've recently spent a lot of time and cost to learn: respect the fate of others and let go of the savior complex. For there cannot be good without evil, black without white, or strength without weakness. Buddha only assists those destined for it; for those who are not, simply cut ties. Thank you all for reminding me of my birthday. 🎂 I wish you every success. 最近花了很多时间和成本学会的一课:尊重他人命运,放下助人情结。因为有善就会有恶,有黑就会有白,有强者就有弱者,佛也只渡有缘人,无缘的拉黑就行了。 感谢大家提醒我生日。🎂 祝大家马到成功。🐎
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Due to significant market fluctuations over the past 16 hours and a substantial influx of users, some users have encountered issues with their transactions. I deeply apologize for this. If you have incurred losses attributable to Binance, please contact our customer service to register your case. We will review your account activity individually, analyze the situation, and provide compensation accordingly. However, losses resulting from market fluctuations and unrealized profits are not eligible for compensation. The reason Binance is Binance is that we never shy away from problems. When we fall short, we take responsibility—there are no excuses or justifications. We are committed to serving every user to the best of our ability, and we will manage what we are responsible for. The market remains volatile at present, so please be mindful of investment risks. 由于过去16小时内市场波动较大,涌入用户过多,部分用户在交易中遇到问题,我感到非常抱歉。对于币安原因导致的亏损可以联系客服登记,我们将逐一核对你的账号行为进行分析裁决赔付,需要一些时间,但对于市场波动带来的亏损及未实现盈利不在赔付范畴。 币安之所以是币安是因为我们从来不逃避问题,做得不好的立正挨打,有多少用户就应该能服务好多少用户,没有理由和借口,我们该管的部分一定会管。 当前市场仍在波动期,请大家防范投资风险。
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My father used to say, whatever you do, do it a hundred percent.
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