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Nick.B
@nickbrutyan
Building @creator_wire, creator management infrastructure product & growth @lunarstrategy @turtledotxyz
3.5K Following    2.2K Followers
our partner @Nebula_Agency_ is running their third public campaign through Creator Wire another one goes live tomorrow. keep an eye on @creator_wire if you're running creator campaigns and still not using CW, you're doing things the old-school way and leaving a lot of value on the table we're building the infrastructure for agencies and projects to run better creator campaigns at scale not about exclusivity. It's about raising the standard for everyone
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Hare moves us one step closer to building a vertically integrated tokenization stack. Our goal is to help clients bring a wider range of assets onchain faster, at lower cost and with less complexity, with curation tailored to each asset’s risk profile. Proud to have @connorbmilner leading @hare_xyz and to be building it with @gsr_io. Curation strengthens the stack we can offer asset issuers.
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Onchain finance needs underwriting across the full credit stack: assets, counterparties and liquidity under stress. Hare is being built to assess those risks and make them legible to investors and issuers.
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Sage by @LevantoLabs is the first decision model, launched in July, and currently the best on the market. It wins across all the evals proposed by @perplexity_ai's CEO (nice job @AravSrinivas!), and it's first on JevBench, beating Jev and Google's models on every dimension. BUT frankly, benchmarks are not what excites us. I'm BORED by the dozens of new decision models launching every day with a tiny +0.02 on some eval. They all look the same. The magic is somewhere else. There are thousands of new things that could be invented in the space of decision models and models for machines. The invention space is huge! After launching Sage, we also pioneered: - The first guardrails and model routers built on decision models - Automated context engineering with "grounding" (automatic web search when confidence is low). Decision models are only as smart as their context, especially because they can't make tool calls. - Reasoning. In many use cases you don't know whether your question is System 1 or System 2. With reasoning, the model is as fast as a System 1 model when the question is System 1, and takes more time when it's needed. This enables hard, multi-step decisions. Our clients just want the correct answer, and in some use cases they're happy to wait 0.5s more. This will soon become the market standard (GLiDE/@george_onx and @TypeLLM already followed). And *so* much is yet to come. Models for machines: it's just the beginning! We're cooking. Follow @levantolabs for new product primitives that will surprise you. Open innovation is HEALTHY. Competition is HEALTHY. Benchmark-race is BORING. Product inventions are FUN. Go go go!!!
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Turtle Distribution is live on @creator_wire. Creators can now build their own custom front ends and get paid for the capital they bring into @turtledotxyz’s vetted vaults. Start at
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Lunar is heading to Singapore 🇸🇬 if you’re building in web3, definitely worth catching up with the guys
happy to catch up in person this week in Singapore especially founders looking for GTM, capital allocators and content creators that also wanna collaborate with @LunarStrategy 🇸🇬
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3 full months in and @creator_wire is starting to move fast 5,251 creators 2000+ approved posts and we’re still just getting started we’re not building another deal marketplace. we’re building the infrastructure for better creator marketing: better data, better decisions, better ROI for projects, and more transparency for creators sneak peek at what’s coming next: Creator Insights Q4, we cook even harder
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Seoul showed up for Liquidity Evening. Thank you to everyone who came through. Massive thanks to @BondSuperApp_, @0G_labs, @credilabs, and @compoundfinance for co-hosting and backing the night with us. More stops are coming. Stay tuned!
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Distribute incentives with Turtle Streams.
Well compensated. Not looking. Not on job boards. The best talent rarely applies anywhere. What moves them is one thing: the right opportunity landing directly in front of them.
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Capital follows attention attention follows capital Both of these are true which means that you need to focus on both sides. This is why we are building creator wire
this is going to save a lot of people hours of staring at a blank compose box a library of proven X formats + the copy that actually worked with open recipe
Every scroll-stopping X post has a recipe behind it. Introducing the Lunar Creative Library. A curated collection of the best X creatives, broken down by format, pattern, and the copy that ran with it. Open any post and walk away with a recipe you can ship today. Get creative ↓
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Essi Lagevardi, @SuperChad15, CEO & Founder of @turtledotxyz, joins the panel at Liquidity Evening in Seoul. He runs one of crypto’s largest liquidity coordination networks. The panel is where that gets put in front of the room. Stay tuned for more ↓
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A message from someone you trust gets answered fast. Years of relationships in this space make that possible, and it's how Hatch reaches candidates companies usually never find on their own. @JVZeidaks on why recruiter networks move faster than anyone expects ↓
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Live tomorrow: Creator Wire Talks with @DualMintRWA @Jackhaldorsson and @TimHaldorsson sit down with @billtlee (CEO & Co-Founder) and Ed Steward (COO) to break down PLAY, DualMint's machine vault on @Solana, where arcade machine revenue pays out onchain. Tune in live.
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Boring business is winning long term and now you can win with it only @creator_wire
Creator Wire x Dualmint Introducing: Robo Run This will be a 3-season campaign, with 0.5% of the @DualMintRWA token supply allocated towards Content Creators. We are starting season 1 with badges, which will be leading into a leaderboard that will live within the Creator Wire App. More details below ⬇️
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Go check out Opportunities page is live! More to come
Every way to earn on Creator Wire just got a home. Introducing Opportunities: one page showing every active deal and way to make money on the platform > Invites for paid deals > Collabs for brand badges > Boosts for reward pools > Referrals for your own link > Challenges for judged contests. > Viral launch campaigns Every reward pool sits in escrow before it opens, and every payout lands as real money. The page shows your own numbers, matched to what you can earn right now, so you know exactly where you stand before you post a single thing. Explore it ↓
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public announcement coming next week, but here’s what we’ve been cooking over the past weeks/months after years of working with creators, we know all the pain - spreadsheets everywhere - collecting post links manually - adding performance data one by one or with API if you know how to use - building reports - collecting wallets - paying creators manually and a lot more pain you’ll know if you’ve ever managed campaigns. we’re putting all of that into one place - campaign setup, creator management, deliverables, reporting, payments no more ops pain, just focus on running quality campaigns -- and from the creator side it’s always the same hustle “what’s the deal?” “what’s the brief?” “when do I get paid?” “can you send upfront?” “how many posts have I done?” then you have tracking sheets, random million chats and sometimes literally interns just helping coordinate 10+ campaigns. yea we know your paint well too inshallah no more of that handles the whole flow deals briefs deliverables campaign history performance data payments through escrow no need to trust a chain of humans, the chain is the solution. this is ct we're pushing the chain to the world creators can see everything on their side, and projects/agencies have the full history and performance of every deal we’re currently running a small focus group, so if you’re a creator go join and ping me on TG, I’ll approve you -- and another app is coming very soon where clients will see their reporting, creators working on the campaign, deliverables, performance and the full campaign experience in one clean transparent place we’ve managed millions through the old school rails not anymore we built the whole infra for CT and we’re opening the stack white-label for agencies and projects that want to run their creator operations on top of it
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