YC (Yucheng)(@yucheng):One thing I realized after watching this video: most founders (me included) swing between two extremes. Either constantly filtering and finding new creators, or only trusting a very few. Both are traps. With the former, you never build trust. With the latter, creators get too much bargaining power and get slack. The sweet spot is in between: keep searching for new ones, but build strong trust and a culture bond with the best matches.

YC (Yucheng)

@yucheng

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YC (Yucheng)@yucheng

2026.10.12 02:57

One thing I realized after watching this video: most founders (me included) swing between two extremes. Either constantly filtering and finding new creators, or only trusting a very few. Both are traps. With the former, you never build trust. With the latter, creators get too much bargaining power and get slack. The sweet spot is in between: keep searching for new ones, but build strong trust and a culture bond with the best matches.