I am hiring a Principal Brand Designer to join the brand team at @tryramp.  This is a special role that will be influencing and building upon many of our upcoming flagship projects and building up the new brand system we shipped in July. I’ve been here 9 months. This is my third growth stage startup. I’ve shipped more in 9 months than probably 2-3 years combined. In the 9 months I’ve joined, the brand team has done.. - New homepage - New brand system in 4 weeks - Stack branding and launch - We work on every T1 project across the org - Brand as software philosophy and internal agents that can generate 10/10 assets for teams - Careers page ( - Accounts Receivable launch - OnRamp, our customer-facing event - Branding the new offices - Brand architecture and the narrative that will shape the future of Ramp - - And we’re shipping more major projects A designer may work on one T1 project a year, and the rest of their time is bending the knee to CMOs and non-creatives who talk down to designers. Not here and not with my team. For example, my designer Cristina Keane, in three months joining, shipped with the team, pushed the brand system into web and various T2/T3 pages, and is cooking up a major launch. We don’t do endless reviews. I trust all my designers to make decisions. You will never have to present to a group of stakeholders to get “alignment.” You know how we landed that brand refresh in 4 weeks? Because @diegozaks and I stay close. I sent Supercuts. He adds comments. He trusts. We cook. We ship. We make it better and better, we aren't precious about perfection. What I’m looking for is someone that is like dark matter. Someone who operates like this warps their surroundings, pulling in everything into their orbit. You run through walls because of conviction and clarity, and people run after you, because they want to work with you.  I need someone who is “not playing with AI” but fundamentally breaking their brain every week to embody this new world and this alien technology. I look for character and portfolio: who are you and what have you shipped? Above all, where are you going? I genuinely don't care you’re cracked on Twitter; if anything that’s an anti-signal.  Here’s the official job description: Apply slowly and thoughtfully. The core ethos of my team is “Execution over everything.” Good ideas win at Ramp. Not 12 meetings about a document and a bunch of non-makers telling designers what to do. You’re going to join the one of the few brand teams in tech that will pave the way for how teams like us work and behave. I get emails every week from other leaders at top companies asking how we do what we do.  If you email my personal (or worse, text me), I'm sorry but I will block you. There's just too much spam. I am working with @CHammond4855 on this directly.

NEW WORK 🚀 We recently shipped This is one of many launches that will build upon @tryramp's vision. And if you really looked, you may have spotted some new brand elements. Today, we’re sharing the first look at our evolved brand. We’re calling it Solar System because of our primary Ramp brand color. The idea was simple: build a brand system that behaves like jazz. Why? Because the world is changing too fast. The speed at which we’re shipping at Ramp will only increase and the world will only get more unpredictable. As we build this world, we realized we needed a new system — new ingredients, musical notes, and tools — that behaved more like software and nothing like the old way of brand building. Most brands optimize for consistency: “We always look like this.” We’re building for coherence: “We evolve, and you still know it’s us.” Brand as software is the operating principle in this new AI era. A system that can move at the speed of culture, learn while we grow, without losing focus of our core purpose: saving companies time and money. We built this first version in four weeks. We'll keep improving it out in the open. I’m insanely proud of the heart and care this team put into the work. Personally this is the fastest I've ever evolved a brand, and it was only possible because of this group. Massive shoutout to @diegozaks , @markweaver , Aodan Reddy, Nicholas Ano, Cristina Keane, Emerline Ji, @FonsMans , Roan Collom, @messybirkin , @jdreeves , Jack Beveridge, Silas Reeves, Kyla Arsadjaja, @ItsJonHowell , @bradleyziffer , Azeem Segraves, Claire Chen, Eleanor Ngai, @viktor, David Fetherston, John Mock, and Alex Chimienti. Job's not finished.