Sepreth(@Sepreth):LEGO is giving Hello Kitty her first sets in 2027. Lena Dixen, SVP of Global Product Groups at the LEGO Group, said the characters have never been in LEGO play sets before. No builds or prices yet. The teaser is Hello Kitty, Kuromi, and My Melody floating out of a LEGO bag. A bag and some balloons, and the sets do not even have a month.

Sepreth

@Sepreth

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Sepreth@Sepreth

2026.10.07 05:00

LEGO is giving Hello Kitty her first sets in 2027. Lena Dixen, SVP of Global Product Groups at the LEGO Group, said the characters have never been in LEGO play sets before. No builds or prices yet. The teaser is Hello Kitty, Kuromi, and My Melody floating out of a LEGO bag. A bag and some balloons, and the sets do not even have a month.