The #WorldSeries# hits different on X 💥
Through Game 2, engagement per post is 39% higher than last year. Now is the time for brands to join the moment and connect with engaged fans before baseball’s biggest stage comes to a close.
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Welcome, @petersellis! Excited to partner with you as we accelerate the next chapter of X for our users, advertisers, and creators.
Three Sunday wins. One hour on X. 🏈
By 4 PM ET, the Bears', Browns' and Steelers' victories drove 137.7K posts, 80.9M impressions and 1.2M engagements as fans turned wins into real-time conversation.
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NBA Opening Night came in hot 🔥
Fans showed up in a big way, driving +28% more posts vs. last year’s opener. Follow the games and the conversation in real time in NBA Gametime on X.
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When you see a trending stock or crypto ticker- written with a dollar sign- tap it, select Interactive Brokers, and go directly to our platform to trade. Open a qualifying account using a Cashtag to get $100.* @Xbusiness
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First impressions are everything. Make yours count.
Create and launch beautiful ads to capture attention and drive real results on X.
Real-time action = real-time conversation on X 🏈
Drake Maye's 5 TDs and the Packers' rivalry win combined with Marvin Harrison Jr.'s trade made for a huge hour on X for NFL fans - generating 176.8K posts and 1.6M engagements.
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For brands, the biggest moments create powerful opportunities to reach engaged audiences 🚀
Football fans are more tapped into X than ever for NFL news. @AdamSchefter’s post breaking the Marvin Harrison trade drove over 25M impressions and 88k engagements.
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Breaking: the Arizona Cardinals are finalizing a deal to trade WR Marvin Harrison, sources tell me and @RapSheet.
The team informed Harrison this morning that he will be inactive for Sunday’s game vs Detroit as details of the trade are finalized.
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Beautiful Ads, built for X: what to run, what to leave out and how to check every ad before it goes live.
Save your seat 👇
Introducing The X Subscription
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Introducing The X Subscription.
Cashtags on X help investors explore market conversations related to stock and crypto tickers. Tap a stock or crypto ticker on X and choose IBKR from the menu. Earn $100 when you open a qualifying account.* @Xbusiness
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The future of fandom is NOW ‼️
A special thank you to the best and brightest in sports for a conversation on innovation and Gametime on X.
All the action, all in one place.
Gametime on X gives brands a new way to actually be part of big moments, not just the commercial break that comes after them.
"The one thing about social media and particularly X is that it's a two-way conversation" - NBA's Teddy Kaplan, VP, Head of New Media Partnerships
With Gametime on X, fans, athletes and brands come together all in one place.
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X is setting the pace for the future of sports fandoms.
"Gametime is doing a great job of anticipating what fans want before they even know they want it" - Major League Baseball's Alex Cadicamo, VP, Media Business Development & Strategy
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"Gametime combines real-time play-by-play with the X feed, bringing fans closer to both the action and the conversation" - Mitchell Smith on the power of sports fandom on X
Launch ads in minutes. Find customers for a lifetime.
Advertisers are using (and loving) the new X Ads Manager - no secret why - the results speak for themselves
👀 New courses just dropped on X Ads Academy.
Learn the fundamentals that drive performance on X. Pass the assessment. Earn a badge.
