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BEN.ZZZ
@cyberpunk
building degen gaming experiences founder @playcambria Genesis mainnet coming soon
9K Following    13.8K Followers
why is @playcambria launching a token? sharing a few deep dive thoughts on the topic from my POV 🧵 Q: to start, what is cambria building? albion/RS-like persistent world w/ hyperfinancialized economy of onchain stakes (NFTs, tokens, vol). axie infinity-style eco flywheels on top of a few core risk gameplay loops we've designed around real stakes (artifact farming pvm, raids, ruined dungeons). at a high level, there's only 2 assets at the top that matter: the token (RSGP, think AXS) and charter NFT (think Axies - founding set, then controlled emission of more charters). we don't have a SLP-equivalent floating currency ingame, instead using Silver (1:1 ingame currency pegged to USDC deposited). key starting observation: the token has ultimate primacy. it directly owns the economy and the treasury. if we were ever to end the game, everything folds back into the token first before discontinuation. utility #1# with the token is an algorithmic % allocation of incoming rev from game loops going out to buybacks / bribes (think rng airdrops to holders). this is a clean, modelallable base layer that represents the first step of the flywheel. now we layer in charters, which represents the asset speculation layer of the digital economy being created by this protocol. here, players buy charters / issue new charters / stake charters to various yield venues / sell charters to actively compete in the core gameplay loop. charters is something you pick up after acquiring RSGP if you want to directly engage with the game. there's more further down: energy ($ burned in real time to earn Gold, Silver, Royal Favor, net revenue generating), game NFTs (islands, legendaries, heirlooms) that serve as early juice to reward the core energy loop, royal favor -> locked token emissions, etc. but all you really need to know is that the game takes a revenue cut from these loops into the treasury. zooming back out, the core flywheel is simple - revenue generating loop that's (unsustainably) incentivized early for big green candles / FOMO -> treasury expansion from stables -> backing for asset speculation and token -> bigger incentives budget. utility #2#, #3#, etc. of token all becomes downstream of this. vote-escrowed governance / proof of stake to control incentive gauges. token required to do x, y, z in the ecosystem. as the "onchain nation state" of cambria grows, it accumulates TVL, assets, network effects with players, etc. which are owned by RSGP. Q: why not launch token earlier? tbh we just haven't really needed a token, until now. it didn't make sense as a design lever for the risk-to-earn minigames we've launched before this. durable, non-incentivized onchain fee rev from these minigames has proven elusive, so the clean revenue token model of e.g. Hyperliquid isn't quite there. we're getting close w/ Dungeon Fishing, but its at like $1m of annualized rev post-airdrop incentives. a full MMO that's 24/7 online and has deep, sustainable economics is something we've been iterating on since we started Cambria. as you can imagine, its a massive endeavor. 3 playtest seasons later, we're finally reasonably confident enough to take it to mainnet. Genesis is the first thing we'll ship that actually does need a token w/ deeper liquidity than genesis nfts for the flywheel to work. it does kind of suck that the macro environment (which is also a key tailwind for the eco flywheel) is significantly degraded now vs even 2 years ago. but this is out of our control. there's been gamefi launches in the past 2 years that have achieved wins for holders (at least immediately on TGE) just because of the macro (market good, lots of people win) before the reality of product fit hit, we started building later in the cycle and never had this a slam dunk option. BUT - I do think though there's also pros to launching low in these environments. part of the reflexivity needs the massive upside NOT to be baked in at the beginning. if everyone is early to a "ponzinomics" loop, no one is, the bar to get things going gets so much higher. and at least personal motivation wise, i much prefer an outcome where we actually win here and reinvent the industry / bring a new type of "game" to the market. Q: why 25% float day 1, fully unlocked, no CEX? we have a lot of airdrop overhang from 2 years of points programs, most of which were earned in better market conditions. we explored the usual low float, "engineered" TGE with day1 speculation model, but this at the end of the day, this involved vesting/lockups that would have just been almost insurmountable sell pressure later on. given we have a probably the best shot (from a core product standpoint) of making wide scale crypto gaming work out of anyone, we're looking to play to our strengths here. if the flywheel takes off, we plan to ladder up into broader, "earned" retail CEX distribution instead of blowing all of our stables on day 1 in a market where retail day1 speculation is close to ATL. honestly, i also really just want us to be as close as possible to what our real market FDV is before we launch. as we release more info / get closer to mainnet, people can naturally speculate and gradually enter as the r/r of the trade fluctuates and we get closer to obvious PMF. I think this is natural and fun. after TGE, our new holder base will naturally evolve. Q: what's the bull case? axie infinity but without the crash. we have a sustainable, net revenue generating core loop. the speculative assets (mostly nfts) on top can 100x or -90% like macau real estate, but there's a floor of players that will always come to the casino. cambria becomes THE MMO of ethereum, with billion-dollar asset / guild treasury TVLs, war games with massive stakes, all onchain and governed by a protocol made up of its biggest players and guilds. a game where value alignment between the game as its players is enforced in code and tokenomics. stories and stakes that people actually care about, with an economy bigger than most countries. Q: what's the bear case? flywheel sputters out, macro continues to deteriorate. execution issues - hacks/security, industrial farming / edge exploitation that can't be designed around, UA doesn't scale / conversion of gamers into risk takers fails. incentives cost more than revenue brought in. high-effort gaming continues to lose to passive entertainment. crypto adoption continues to slow. Q: why an actual game? instead of a gamefi "game" thats just a web UI / idle defi wrapper #1# because I think its more interesting to build. #2# is because its a billions-or-zero bet. only an actual game can be fully immersive. actual games are also imo the only way something like this actually massively breaks out into the mainstream - you get viral footage, real interactive stories, emergent content from MMO sandbox / pvp that scales. our biggest growth inflection point will be winning over Albion Online, Runescape, WoW players who want to play actual games and enjoy the hyperfinancialized RMT-leaning edge of oldschool degen runescape or the current grey market RMT of current MMOs. imagine all of that with digital, instant money that you can layer prediction markets, perps, etc. on top. "your loot is real" / "earn massive $ by mastering the meta of this game" Q: how can I get involved? buy RSGP or put us on your watchlist. i'll share the journey / PMF signals as we go. if you want to play - get a charter NFT, join our upcoming testnet. LPing into the @aeroxyz RSGP / USDC pool early is another cool way to potentially get in w/ early incentives.
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In spirit of @playcambria $RSGP launching tmr, here's a funny clip from Gold Rush with the @goldencompanyhq fellas 🤣
we're launching the Cambria token tomorrow. if you ever need a Tl;DR for what RSGP is, here's all you need. taking a quick nap 😪 then dropping another thread on why token, why now, valuation, and more.
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RSGP is set to launch on Oct 29 at 11 AM EST. Incentives are already scheduled to stream on Aero to support the TGE. sAERO holders will be able to allocate to the pool to earn a share of incentives.
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Forward to community
Your Cambria Journey is now live, 🔗 in bio
thank you to all the charter holders who came out to our quick playtest of @playcambria Genesis today! incredible amount of moving parts w/ mainnet so getting to this first step + data from hundreds of live testers is big for us ahead of broader testnet golive. big week ahead
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at @playcambria, almost all of our time on gamedev now is spent on the actual design + iteration of game systems. the implementation in code is now almost an afterthought (even with a custom game engine). esp if you have a solid / well architected core codebase (claude gets better the higher quality the base). game design and nailing the intangible "fun" is still really fking hard though and claude helps less than you think. more evident now than ever that it was never about building the game itself (see: any oneshot / slop game). pixel art is also still hard to scale.
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Another key points here is that a big issue with gaming was the pace of iteration and shipping compared to other parts of crypto. New tools up the shipping speed tremendously. Rather than dropping a vision and an NFT mint, you can have the game playable during the mint, on the day of reveal, or very shortly after. People raised billions to try and take down @AxieInfinity saying it would be easy with tremendous hubris. Then the majority of these gave up right before a huge breakthrough in technology. Others like @Moku_HQ @AngryDynomites @yakkamon_game @RonkeOnRon @playcambria @onchainheroes @0xCitadel @PlayChickenSaga @PlayCalamity chewed glass to stay around and relevant for the turning of the tide.
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Another key points here is that a big issue with gaming was the pace of iteration and shipping compared to other parts of crypto. New tools up the shipping speed tremendously. Rather than dropping a vision and an NFT mint, you can have the game playable during the mint, on the day of reveal, or very shortly after. People raised billions to try and take down @AxieInfinity saying it would be easy with tremendous hubris. Then the majority of these gave up right before a huge breakthrough in technology. Others like @Moku_HQ @AngryDynomites @yakkamon_game @RonkeOnRon @playcambria @onchainheroes @0xCitadel @PlayChickenSaga @PlayCalamity chewed glass to stay around and relevant for the turning of the tide.
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Understand @playcambria economy flow in 90 seconds! From first USDC deposit, through energy, gold, silver to Cambria Charters NFT - $RSGP economy flow with prize pool and rewards. Let me know if you find it useful!
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good question! yes, use one as your main and delegate / deploy the rest to alternative venues. we're also developing ingame utility / bonuses to "stacking" charters on a single character if you want to go harder inside the game world. for traits, most of them inherit only from your primary charter. others (like affinities) take the superset of all your charters owned (they read from all of them). e.g. for race, the current plan is to have human always unlocked, and one other race unlocked only if they are your primary charter. but for founding charters, any charter would qualify to unlock race. bit confusing haha but trying to give the early supply some unique utility where appropriate without making it too inflexible for the future wider ecosystem. more docs here.
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@cyberpunk Ben, quick q. for someone with like multiple charters, what's the play? Can only use one "main"? and then delegate the rest? Like i.e. char creation, what if I prefer my other charter's race, LOL.
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such a cool community site by @0xCanzi to explore top charter collectors, faction breakdowns by charter ownership, best affinity roles, and more.
How good was your Cambria reveal? 👑 Check your rarest roles, see where your collection ranks, and find the Charters that fill your gaps. Plus: who got lucky, who held, and who sold too early. Free. No wallet connection needed. Full walkthrough below 👇
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character customization ✅ w/ charter nft trait-unlocked options, race if u dont spend 1hr+ on your character wyd in an MMO
Unironically, the only real hope left for GameFi right now comes down to @onchainheroes , @playcambria and @AxieInfinity While 99% of the space sold dreams, these two actually shipped playable games and built genuine, cult like communities. They have real sticky users who play because the core loop works not just mercenary yield farmers dumping at the first unlock. If GameFi ever gets another real meta, spark is starting with them. Period✌️ Just pray we don't repeat the mistakes of the last cycle. No more vaporware grifters like Overworld gaslighting the entire timeline with shiny CGI trailers for games that literally didn't exist. We need actual playable games not glorified roadmap PDFs! Very respact @Jihoz_Axie @cyberpunk @Skarly
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almost worst possible trait combo but a Viceroy, is this a grail? (owned by marm5847). rarity tl;dr - 3% roll no affinity, 2% roll all five (polymath). 2% ghoul, 6% darken, 14% elf. 5% have no House (Freeborn) or Home City (Undocumented). combo-wise - ghoul viceroy, polymath viceroy, freeborn + undocumented all very very rare. 5 affinities with at least 1 (99) is also very rare.
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7 charter traits at launch - VOYAGE, STANDING, HOUSE, HOME CITY, RACE, PASSAGE, and AFFINITY. What will you roll?
Charter Trait docs are live! Reveal tmrw at 11am ET
Night falls on the Royal Road... what lurks beyond?
It feels so good to see your ideas appreciated and brought to life in your favorite web3 project I’m honestly proud that a little piece of my creativity is now part of Cambria. Put together this edit to show you my two cosmetics and a quirk that made it into the game: Obsidian Halo • Legendary (Head) Obsidian Reliquary • Epic (Backpack) Venom Bloom • Quirk ( poisoned NPCs spread poison when they die, affecting up to 8 targets within 2 tiles ) The coolest part is knowing I’ve left my own little mark on the game. Whatever comes next, these ideas will always be part of Cambria history. Thank you to the team for making that possible. It means a lot. Which one is your favorite? 👀
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Web3 gaming has come a long way since 2023 Some games have built surprisingly large economies, and a few have generated activity that deserves a closer look. I put together a top 10 ranking of web3 gaming projects based on their reported and estimated in-game volume from 2023 to 2026. What caught my attention is that Cambria appears three times on the list, with Duel Arena on Blast and Base, plus Dungeons. Different games, different mechanics, and very different ways of building their economies. Curious to see how this landscape evolves as the next generation of web3 games launches.
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Noble Houses (Charter Trait) Players sharing a common house (lineage) have certain collaboration bonuses. Houses serve as light factions ingame, w/ accumulated standing per House playing a role acaross the world of New Cambria.
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