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Nick Shackelford
@iamshackelford
in motion
2.7K Following    76.1K Followers
First person to ever give me a future in ecom and here we are over a decade later. Thank you @ezrafirestone ❤️
Headed down to San Diego for Commerce Roundtable 🌴 Really pumped for this one. Honestly one of my favourite parts of these events is just seeing everyone in real life... founders, operators, friends, people I’ve only talked to online. If you’re going to be at Commerce Roundtable, drop a comment 👇 Would love to say hi / grab a coffee / hang while I’m down there. See you in San Diego!
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.@CommerceRound Day 1 Interviews - Megathread @maxwellcopy, Founder, Well Copy Highlights: • Graduated college with 70 employees, and class was his "brain break" • Why Well Copy turned off AI copy and brought humans back • Subject lines that crush: "Discount request #477# granted" • Why sender name matters more than your subject line • Page Turner, the fictional employee who outconverts real reps • BFCM playbook: three different offers, 2 to 5 emails a day, and why resending the same email works
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I hate conferences But the boys @iamshackelford @jimmykim & @ecomchasedimond have completely changed this for me I’m coming yearly 💯 Tons of advertisers for my media biz, clients for my agencies, & friends for life Everyone is approachable, food is bomb, & content is 🍝🥫🍝
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Commerce roundtable folks Link to events happening:
Out here manifesting strong WiFi @CommerceRound - repeat after me “todayisaGoodDay”. @iamshackelford kicking us off with a lot of energy. Also, we’ve got @mherf out in the field for @gooddaysoftware, let’s go!
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This guy asked me to buy him 6 bags of takis and isn’t even showing up wtf Selfish ass @NotZainAgain
Nah nah nah we spent waaaay too much on this wtf
One thing I've had to learn over time for every damn event is that you have half the group of speakers who send their stuff weeks in advance & half who send it the day of. Like clockwork
Jimmy and Nick trying to get me to send my slides
Idk man there's something about load in where you are about to host 650-700 folks live in person. spent fuckin $48,000 to put up cover for people to not have so much "sun" on them... $30,000-$40,000 in food truck costs to have unlimited food Seats and tables and drapes another $20,000-$30,000 We rent a pier.. a literal pier next to a US Naval ship... 4 foot high stage with duel 30ft screens back lit with solo screen for eye candy during presentation... price that out for yourself. Go do a large scale event and figure this stuff out on your own lol Then go find quality talent of people who don't REALLY want to be speaking but do speak. Then go sell it Then go sell tickets Then convince people to buy hotels, leave their families, workflows, businesses to come connect. We do not take this lightly and I cannot wait to host you guys here in SD
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Tasty one today Protein + Butt load of Caf Not recommended to chug but Chuggable
Just a couple of fellas out here playing a few rounds.. @TylerBrechbiel @alexrudolphh @TaylorHoliday I don’t know if you pulled off the win though..